Stage 03 · Raise
Raise when you can explain why.
Raising isn't the goal of validation — it's a consequence of having done it. The evidence you gather in Validate and Build becomes the foundation for a credible ask.
What evidence shows traction?
Traction is demonstrated behavior — retention, engagement, willingness to pay — not a pitch deck claim.
What demonstrates readiness?
Show you understand your customer, your economics, and the risks you have already retired.
What shows responsible use of capital?
Capital providers want to see that you tested before you asked them to fund.
Validate what matters. Build what the evidence supports. Raise when you're ready to explain why.
My Biz Evidence™ does not guarantee funding, investment, grants, or financing.
Don't validate alone.
Work through your Founder Evidence Sprint with strategic guidance and accountability from an experienced business advisor — $225 per sprint.